- Establish enrollment management policy
- Establish target enrollments by semester
- Increase average class size
- Increase class minimums each year until they reach or exceed state or peer institution averages
- Test students for subsequent placement at end of a semester, rather than at the beginning of the subsequent one, to stem dwindling enrollment
- Develop controls to ensure reported headcount of students is accurate
- Improve coordination of calendar with other colleges and universities in the area to maximize enrollment efficiency
- Recruit at area high schools
- Involve faculty in student recruitment activities and outreach
- Involve faculty more actively in promoting programs and recruiting students
- Review related ideas under: “Instruction, Classes and Programs,” “Continuing and Contract Education," and "English-as-a-Second-Language (ESL)”
“Would you tell me, please, which way I ought to walk from here?” asked Alice.
“That depends a good deal on where you want to get to,” said the Cat.
“I don’t much care where,” said Alice.
“Then it doesn’t matter which way you walk,” said the Cat.
- Lewis Carroll, Alice’s Adventures in Wonderland
Fear is the darkroom where negatives are developed.
- E.L. in The AA Grapevine
Some institutions think of student recruitment as enrollment management but it is must broader, including recruitment, retention, and matriculation. Effective enrollment management is related to instruction, classes, and programs and results in the optimal use of an institution’s resources to deliver needed courses, majors, and programs to students.
ReplyDeleteThe following ideas were part of an email (October 3, 2009) from the Community College League of California (prepared by Scott Lay, President and Chief Executive Officer, Orange Coast College '94):
ReplyDelete-- Prioritize first-time freshmen and students on a clear path
-- Shift low priority programs to community service/fee-for-service
-- Reduce enrollment to match funding needed for success
-- Recognize state savings from physical eduction
-- Reduce college expenditures on intercollegiate athletics
-- Cap the number of units a student can take without a waiver